Directions:
Markus Nowak & Nana Siebert

Conception: Eva Jerome

Services:
— Custom Lettering
— Custom Typeface

Techniques: Procreate, Adobe Illustrator, Glyphs.

To celebrate their 35th birthday, I had the pleasure of working with the team at the Austrian newspaper Der Standard, and to create a custom typeface and a custom lettering for the title of their front page.

Der Standard is one of the two most widely read quality newspapers in Austria. Founded in 1988 with the aim of becoming a New York Times for Austria, and its production surpasses 50,000 copies per day.
For their 35th anniversary, I was commissioned to create a bespoke cover that would allow a large amount of questions to be displayed and the main title to be highlighted in a dynamic way.

To keep the focus on the title, we chose a centred composition for the title and used a lettering style with flourishes to create a celebratory feel. The custom typeface I designed allowed me to quickly create the background questions that evoke most of the topics covered in the newspaper article.